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Feasibility analysis

What is a Feasibility Analysis?

A feasibility analysis is a comprehensive study that evaluates the viability of a project from both a technical and economic perspective. It aims to identify potential risks and opportunities, assess the probability of success, and determine the financial sustainability of the project. This analysis is crucial for making informed decisions about whether to proceed with a venture or not.

Why is a feasibility analysis important for your business?

A feasibility analysis provides valuable insights to support informed decision-making regarding project initiation, resource allocation, and potential risks. By identifying potential challenges and risks early on, it helps in developing strategies to mitigate risks and increase the project’s chances of success. Such an analysis provides a solid foundation for project planning, ensuring that the project is well-structured, realistic, and aligned with available resources and market opportunities. 

A feasibility analysis is crucial for startups as it contributes to the validation of a business idea, identification of target market characteristics, and development of a competitive edge. Such research is also beneficial for established companies as it contributes to optimising resource allocation and leveraging existing experience when expanding into new markets or industry verticals.

JEME’s Feasibility Analysis 

JEME provides a full spectrum of business consultancy services for companies seeking to enter a new market entry or expand internationally. The feasibility analysis offered by JEME unfolds in multiple phases:

  • Identification and Evaluation of Project Options: The feasibility analysis explores various project options and alternatives, considering their alignment with the overall project objectives.
  • Assessment of Technical Feasibility: This aspect determines whether the project can be accomplished using available technologies, resources, and expertise. It evaluates technical challenges and potential solutions.
  • Conduction of Economic and Financial Evaluation: The economic analysis estimates the project’s costs, revenues, and overall profitability. It considers factors like investment requirements, operating expenses, potential income streams, and return on investment.
  • Analyse Market Potential: This involves evaluating the target market, identifying customer needs, assessing competition, and determining market demand for the project’s products or services.
  • Develop Implementation Plan: A detailed implementation plan is created, outlining the project’s timeline, milestones, resource allocation, and risk mitigation strategies.